Consistently with HOMI’s new image, each Satellite offers dedicated services to exhibitors and visitors alike, for business, networking, socialization and relaxation.

A graphic, digital and multimedia communication guides visitors through a fluid concept, designed for the ideal store and the worlds which revolve around the individual.


Welcome areas at the entrance of each pavilion greet and guide visitors through their business trip inside the fair.

Set up with a consistent, elegant and minimalist style, each Welcome Area offers theme-based artistic entertainment suited to the topic of the pavillion.


Two key directions are emerging as the main trends for the Lifestyle of the future: a renewed need to connect with nature through immersive experiences and a re-invented approach to design through a collaborative and transparent relationship with production and brands.

In this scenario, Italy plays a key role in defining new lifestyles and it will showcase the future values and habits during HOMI Milano.


Consistent with the concept of hospitality and comfort in perfect Italian style, HOMI has reserved some exclusive areas for trade operators participating this year’s edition.

Here they will be able to enjoy a pleasant and relaxing moment and to discuss important business deals.


Developed in collaboration with IdLab and introduced for the first time at HOMI Milano on September 2016, HOMI SMART is an experimental project that aims to provide the tools to understand the main technological trends and their impact on the needs and behavior of consumers, giving space and visibility to the most innovative companies in the world of design and home.


HOMI SPERIMENTA gives young designers and artists the opportunity to showcase their ideas and projects.

Where research and experimentation become source of inspiration for products and services, where exploration and in-house production are the distinctive feature of brands and designers.


The renowned chef Claudio Sadler welcomes visitors in HOMI RITUAL, representation and synthesis of different lifestyles and new habits related to housing and food.

Characterized by the chef’s unique and innovative style, HOMI RITUAL is an experience that involves all senses, using the basic ingredients of Italian hospitality: fine dining and elegant design.